美国媒体公司WetPaint娱乐传媒有限公司利用专有社交媒体的最新技术和技术知识,带动观众,实现观众货币化。该公司创建了一个顶级媒体组合。
WetpaintEntertainment在18至34岁的女性中很受欢迎,因为它深入报道了女性观众喜爱的电视和时尚节目。Wetpaint娱乐每月吸引超过1000万的访客和超过5000万的页面浏览量。
WetpaintEntertainment很快取得了成功,因为该公司拥有竞争优势——迎合观众的创新技术。WetpaintEntertainment独有的实时技术,不仅可以准确预测观众最感兴趣的话题,还可以优化每一个内容的包装和分发,让Facebook、Twitter和移动设备上的用户也能连接到WetpaintEntertainment。Wetpaint通过其原创在线社区平台——wetpaintWikipedia进入观众视野,这是一个非常好用的在线协作和分发网站,每个月有1000万独立用户。
WetpaintEntertainmentCompany由互联网创始人本·埃洛维茨(BenElowitz)创立,在美国西雅图和纽约设有办事处,并得到accel伙伴公司的大力支持。该公司背后的投资者是Facebook和团购网。
在过去的两年里,我们开发出了世界上最先进的社交分发和分发技术。这项技术被称为“Wetpaint社交分发系统”,它基于尖端的分析方法向观众提供准确、实时和不断更新的图片。该系统将实时数据引入到内容创作和规划中,彻底改变了出版商和观众之间的关系。
Wetpaint is a technology platform company that uses its expertise in social media to build and monetize audiences. Wetpaint works with major media companies to implement the Wetpaint Social Distribution System, which optimizes content, timing and packaging of content to drive massive reach, engagement and monetizeable actions.
The company’s vision is to power a portfolio of best-in-class media properties; the first, Wetpaint Entertainment, delights 18- to 34-year-old women with in-depth coverage of their favorite TV shows, stars and fashion. Wetpaint Entertainment attracts more than 15 million unique visitors monthly and has over 3 million Facebook fans.
The rapid success of Wetpaint Entertainment is due to the company’s obsessive innovation around knowing its audience. This is made possible through the proprietary Wetpaint Social Distribution System, a patent-pending technology-based social experimentation platform.
Wetpaint was founded by Internet pioneer and digital media thought leader Ben Elowitz. The company’s leadership and results have been recognized across top media outlets, including The Wall Street Journal’s AllThingsD, Fortune, Forbes, TIME, CNNMoney, CNBC.com, Business Insider, TechCrunch, The Huffington Post, Media ReDEFined, paidContent, Poynter and more. Wetpaint has offices in Seattle and New York and is backed by Accel Partners, the investors behind Facebook.
网址入口:http://www.wetpaint.com/